Naruto

in 2006, Mattel released several Naruto toys

Basic Figures
Standard Naruto action figures

Wave 1

 * Throw Kunai Daggers Naruto Uzumaki
 * Throw Kunai Daggers Sasuke Uchiha
 * Guillotine Sword Zabuza Momochi
 * Ice Mirrors Haku Yuki

Wave 2

 * Nine-Tailed Fox Head Naruto Uzumaki
 * Demon Wind Shuriken Sasuke Uchiha
 * Snap On Gear Rock Lee
 * Snake Head Orochimaru

Wave 3

 * Target Attack Naruto Uzumaki
 * Curse Mark Sasuke Uchiha
 * Rotation Jutsu Neji Hyuga

Wave 4

 * Nine Tailed Fox Naruto Uzumaki
 * Target Attack Naruto Uzumaki (Rerelease)
 * Curse Mark Sasuke (Rerelease)
 * Black Seal Jutsu Sasuke
 * Sand Swarm Gaara
 * Shadow Snare Shikamaru Nara
 * Bone Crusher Kimimaro Kaguya
 * Puppet Attack Kankuro
 * Kiba Inuzuka and Akamaru
 * Rotation Jutsu Neji Hyuga (Rerelease)
 * 64 Palm Attack Neji Hyuga
 * Giant Battle Fist Choji Akimichi
 * Supreme Style Rock Lee
 * Snap-On Gear Rock Lee with headband (Target exclusive)

Wave 5

 * Naruto Uzumaki
 * Sasuke Uchiha
 * Kakashi Hatake
 * Itachi Uchiha
 * Deidara
 * Gaara
 * Pain

Deluxe Figures
These figures had larger accessories to show off their action features.

Wave 1

 * Shadow Clone Jutsu Naruto Uzumaki
 * Tree Climbing Naruto Uzumaki
 * Tornado Attack Sasuke Uchiha
 * Subsitution Jutsu Kakashi Hatake
 * Chakra Point Attack Neji Hyuga
 * Shuriken Attack Iruka Umino
 * Sandstorm Gaara
 * Dragon Strength Rock Lee

Wave 2

 * Rasengan Attack Naruto
 * Bone Drill Kimimaro Kaguya
 * Spider Bow Kidomaru
 * 2 Figures in 1 Sakon and Ukon
 * Jirobo (Cancelled)

Death Deflyers
These figures focused on less articulation and more action features.

Wave 1

 * Nine Tailed Fox Attack Naruto Uzumaki
 * Fireball Jutsu Sasuke Uchiha
 * Sand Attack Gaara
 * Insect Attack Shino Aburame

Wave 2

 * Rasengan Attack Jiraiya
 * Lotus Kick Rock Lee
 * Lightning Blade Kakashi Hatake (Cancelled)
 * Slash Attack Orochimaru
 * Thunder Kick Naruto Uzumaki (Cancelled)
 * Claw Attack Gaara (Cancelled)

Mini Figures
These figures were small, 2-4 inch figures with minimal points of articulation.

Wave 1

 * Team 7 (Naruto, Sasuke, Sakura)
 * Team 10 (Shikamaru Nara, Ino Yamanaka, Choji Akimichi)
 * Sound Ninja (Zaku Abumi, Dosu Kinuta, Kin Tsuchi)
 * Orochimaru and Grass Ninjas

Wave 2

 * Hokage Battle (Hashirama Senju, Tobirama Senju, Hiruzen Sarutobi)
 * Forest Battle (Naruto Uzumaki, Sasuke Uchiha, Gaara)
 * Sharingan Battle (Kakashi Hatake, Sasuke Uchiha, Itachi Uchiha)
 * Sannin Battle (Jiraiya, Tsunade, Orochimaru)

Wave 3 (Cancelled)

 * Sound Four Battle (Jirobo, Kidomaru, Choji Akimichi )
 * Akatsuki Battle (Itachi Uchiha (Young), Kisame Hoshigaki, Zetsu)
 * Taijutsu Battle (Rock Lee, Kimimaro Kaguya, Gaara)
 * Genius Battle (Shikamaru Nara, Temari, Tayuya).

Wave 4 (Cancelled)

 * Rivals Battle (Naruto Uzumaki (UNT), Sasuke Uchiha (Curse Mark stage 2), Kakashi Hatake (Anbu)
 * Legends Battle (Minato Namikaze, Zabuza Momochi, Haku)
 * Power Battle (Kankuro, Kiba Inuzuka, Tayuya)

Tree Diorama
These figures came with a base for a tree that can be connected.

Wave 1

 * Kiba Inuzuka
 * Tayuya
 * Kidomaru
 * Kimimaro
 * Naruto Uzumaki
 * Shikamaru Nara
 * Choji Akimichi
 * Sakon
 * Sasuke Uchiha
 * Temari Nara

Wave 2

 * Naruto Uzumaki
 * Sasuke Uchiha
 * Sakura Haruno
 * Hatake Kakashi
 * Hiruzen Sarutobi
 * Tsunade
 * Itachi Uchiha
 * Gaara
 * Jiraiya
 * Orochimaru

Wave 3 (Cancelled)

 * Naruto Uzumaki (UNT)
 * Sasuke Uchiha (Curse Mark)
 * Kakashi Hatake (Anbu)
 * Gaara
 * Itachi Uchiha (Young)
 * Kisame Hoshigaki
 * Rock Lee
 * Minato Namikaze
 * Zabuza Momochi
 * Jirobo

Premium Sculpt
These figures were larger, janpanese-style action figures that are higher quality and better painted.

Wave 1

 * Nine Tailed Naruto Uzumaki
 * Sasuke Uchiha
 * Rock Lee

Wave 2

 * Shadow Clone Jutsu Naruto Uzumaki
 * Kakashi Hatake
 * Orochimaru (Grass)
 * Gaara

Wave 3

 * Naruto Uzumaki
 * Sasuke Uchiha
 * Kakashi Hatake
 * Itachi Uchiha
 * Gaara
 * Deidara

12 inch talking figures.

 * Naruto Uzumaki
 * Sasuke Uchiha

Convention Exclusive Figures

 * Ninja Academy Naruto
 * Nine Tailed Naruto (Very Rare)
 * Sasuke Uchiha
 * Itachi Uchiha
 * Sage Mode Naruto
 * Rasengan Naruto
 * Minato

Blind Box figures
These figures were randomly packaged, so you don't know which one you are getting.

Wave 1

 * Naruto Uzumaki
 * Uchiha Sasuke
 * Sakura Haruno
 * Gaara
 * Hatake Kakashi
 * Umino Iruka

Wave 2

 * Naruto Uzumaki
 * Sasuke Uchiha
 * Kakashi Hatake
 * Neji Hyuuga
 * Orochimaru
 * Rock Lee

Wave 3

 * Naruto Uzumaki
 * Sasuke Uchiha
 * Kakashi Hatake
 * Hiruzen and Shinigami
 * Shikamaru Nara
 * Gaara

Wave 4

 * Naruto Uzumaki
 * Sasuke Uchiha
 * Kakashi Hatake
 * Itachi Uchiha
 * Jiraiya
 * Haku Yuki

Wave 5

 * Naruto Uzumaki
 * Sasuke Uchiha
 * Sasori
 * Deidara
 * Sai

Wave 6

 * Naruto Uzumaki
 * Sasuke Uchiha
 * Itachi Uchiha
 * Kakashi Hatake
 * Gaara

Plushies

 * Naruto Uzumaki
 * Sasuke Uchiha
 * Kakashi Hatake
 * Iruka Umino
 * Gaara

Playsets

 * Ninja Challenge
 * Ninja Battleground
 * Kunai Kombat

Games

 * Puzzles
 * Ninja Battleground

Clothing and Headbands

 * Leaf Headband
 * Battle Damage Leaf Headband
 * sound headband
 * battle damage sound headband
 * sand headband
 * battle damage sand headband
 * Itachi headband
 * Rock Lee headband
 * Akatsuki cloak
 * Kakashi's gloves

Weapons

 * Shuriken Shooter
 * Zabuza Sword
 * Rapid Attack Gloves
 * Weapons Arsenal
 * Kolossal Kunai
 * Ninja Weapons Pack
 * Mega Strike Shuriken
 * Double Attack Shuriken
 * Sasuke Fire Attack
 * Quick-Draw Kunai